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Sony XR-77A95L

77" (195 cm) 4K OLED TV with BRAVIA CAM™ that recognises where you are sitting and optimises the settings accordingly.
Device Protection

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Device protection for e.g. material defects, fall, breakage or moisture damage, short circuit, motor damage and wear.

Image calibration

Assembly service within 100 km of Berlin

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Delivery Time:
1-3 business days
In stock

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Sony XR-77A95L

Infinite colours. Clear contrast.
The top-class OLED TV with Cognitive Processor XR™ scores with an ultra-wide colour palette and razor-sharp contrasts. Enjoy the immersive experience of films, games and more in 4K QD OLED. Cinema sound straight from the screen.

A world of colour
The QD-OLED display, based on Cognitive Processor XR™, displays the brightest, richest hues and shades.

High contrast. Unrivalled.
Pure black brings out exceptional detail and depth. The Cognitive Processor XR™ maximises the expressiveness of the QD-OLED.

Sound directly from the screen - truly captivating
The soundtrack you hear corresponds exactly to what is happening in front of your eyes. Just like in the cinema.
The screen vibrates and turns completely into a loudspeaker to create powerful acoustics to match the images.

The best place. Anywhere. Anytime.
Why should you watch worse just because your favourite place is the sofa in the corner? BRAVIA CAM™ recognises where you sit and optimises the settings accordingly.

BRAVIA CAM recognises where you are in the room and how far away you are from the TV. It then adjusts the sound and picture settings precisely to your position. With BRAVIA CAM, you can discover a whole new range of fun TV experiences. These include gesture control, video chat and many more.

Time for gaming? Best conditions for victory!
Our BRAVIA XR™ televisions support the impressive graphics and sound worlds of the latest games. And if you want the full package of action: When you connect a PlayStation® 5 console to the Smart TV, the full potential of the BRAVIA XR™ TVs is unleashed so that you can immerse yourself completely in your gaming world.

Paul Richter

We have a wide range of Sony devices available for demonstration in our studios in Berlin-Kreuzberg. We look forward to your visit!

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Our Store In Berlin

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+49 30 253 753 0

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Sat: 10 a.m. - 3 p.m.


Opening Hours Mon - Fri: 12 p.m. - 7 p.m.
Sat: 10 a.m. - 3 p.m.

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