Aldready this year, Samsung has relaunched some of its lifestyle TVs. We have actually already reported on this recently. This also includes The Frame, which will now be available in both large and small sizes: The 4K QLED TV will come in 75 inch (190 cm) as a mural and 32 inch (80 cm) as a desktop TV. Of course the model is also available in the sizes already known, but these two stand out as novelties – making a total of six variants! Now you can finally use the device with its advantages, which result from the painting optics, independently of the size of the respective room.
What you already know from Frame TV is the One Connect Box including the Invisible Cable solution, the HDR10+ support, integration of the streaming portals Netflix, Prime Video, YouTube as well as Apple TV or AirPlay 2. Now the 4K UHD TV with Quantum Dot Display and Dual-LED backlighting inspires, which further improves the display of colors and contrast.
Worth mentioning is the new Art Mode 3.0. Those who have an active subscription to the Art Store can look forward to automatically curated images that are displayed on the TV. Furthermore, as before, own pictures can be displayed, which can be transferred to the TV via USB or smartphone or tablet. Of course the Ambient Mode is available again, which adjusts the frame to the background.
Two further highlights are Adaptive Picture and the Active Voice Amplifier. The first function ensures that the content always appears in the right light. This is made possible by an integrated light sensor that detects whether there are people in the room and changes the brightness of the surroundings accordingly. Of course, this is particularly beneficial for HDR displays, i.e. HDR10, HLG and HDR10+. It works in a similar way with the second function mentioned, the Active Voice Amplifier, which automatically optimizes the dialogue volume of the TV in relation to the ambient noise.
Final Thoughts
The fact that The Frame is very popular has long since been recognized by Samsung has recognized the fact that the manufacturer has now responded to the desire of customers to expand the portfolio of sizes will surely be at least as well received. The TV, which in stand-by mode imitates a painting hanging on the wall, is a sight to behold, and with the innovations that Samsung has made, the TV will remain absolutely at the navel of time. We are looking forward to it!
